Tech Company Financing Transactions

Now Funding Round

On 6/10/2021, Now raised $9.5 million in Series A funding from Virgo Investment Group and Cresset Capital .

Transaction Overview

Company Name
Announced On
Transaction Type
Venture Equity
Series A
Proceeds Purpose
The new influx of funding will go, in part, to market and advertising to get the product in front of more small businesses.

Company Information

Company Status
Private & Independent
Mailing Address
2300 Peachtree Rd. NW C-102
Atlanta, GA 30309
Email Address
Now was started by entrepreneurs, for entrepreneurs. In 2010, we created NowAccount because we were sick of waiting for our customers to pay. Initially, we celebrated when we landed a big contract, but weeks and weeks would pass and payment would still be outstanding.
Now LinkedIn Company Profile
Social Media
Now Company Twitter Account
Company News
Now News
Now on Facebook
Now on YouTube

Management Team

Email & Social
Chief Executive Officer
Lara Hodgson
  Lara Hodgson LinkedIn Profile  Lara Hodgson Twitter Account  Lara Hodgson News  Lara Hodgson on Facebook
Chief Financial Officer
Raja Sundararajan
  Raja Sundararajan LinkedIn Profile  Raja Sundararajan Twitter Account  Raja Sundararajan News  Raja Sundararajan on Facebook
Chief Information Officer
Mel Johnson
  Mel Johnson LinkedIn Profile  Mel Johnson Twitter Account  Mel Johnson News  Mel Johnson on Facebook
Chief Operating Officer
Marc Adelson
  Marc Adelson LinkedIn Profile  Marc Adelson Twitter Account  Marc Adelson News  Marc Adelson on Facebook
Vice President
Haddy Coulibaly
  Haddy Coulibaly LinkedIn Profile  Haddy Coulibaly Twitter Account  Haddy Coulibaly News  Haddy Coulibaly on Facebook
VP - Bus. Development
Earl Camp
  Earl Camp LinkedIn Profile  Earl Camp Twitter Account  Earl Camp News  Earl Camp on Facebook
VP - Client Services
Sarah Rettker
  Sarah Rettker LinkedIn Profile  Sarah Rettker Twitter Account  Sarah Rettker News  Sarah Rettker on Facebook
VP - Finance
Amelia Divenere
  Amelia Divenere LinkedIn Profile  Amelia Divenere Twitter Account  Amelia Divenere News  Amelia Divenere on Facebook



Browse more venture capital transactions:

Prev: 6/10/2021: Morning Consult venture capital transaction
Next: 6/10/2021: Hummingbot venture capital transaction


Share this article


News on VC Transactions

We do our best to report on funding rounds that are announced publicly. VC investment data records reported here are sourced from news reports and company announcements. The data comes to us via our partnership with, an affiliated venture.


Additional Resources for Entrepreneurs

Lists of Venture Capital and Private Equity Firms

Franchise Opportunities


Business Glossary