Tech Company Financing Transactions
Keen Decision Systems Funding Round
Triangle Tweener Fund invested in a Series B venture round for Keen Decision Systems. The financing round was announced by the company on 10/13/2022.
Transaction Overview
Company Name
Announced On
10/13/2022
Transaction Type
Venture Equity
Amount
Unknown
Round
Series B
Investors
Triangle Tweener Fund (Lead Investor)
Proceeds Purpose
This funding will help Keen accelerate the industry's first and only decision optimization engine rooted in predictive analytics. Keen's platform has been transforming how marketing decisions are made, helping marketers close the marketing proof gap by tying investment decisions to financial impact.
Company Information
Company Status
Private & Independent
Industry
MarTech
Mailing Address
700 Park Offices Dr. 150
Research Triangle, NC 27709
USA
Research Triangle, NC 27709
USA
Phone
Undisclosed
Website
Email Address
Overview
Keen Decision Systems is a high-growth SaaS company that helps FORTUNE 500 and other marketing leaders make data-driven decisions that build winning brands. Keen was founded in 2010 and pivoted to a SaaS model in 2015. The company is backed by six investors and has completed two rounds of funding over the last two years.
Profile
Social Media
Company News
Facebook
YouTube
Management Team
Title
Name
Email & Social
Chief Executive Officer
Greg Dolan
Chief Financial Officer
Ellen Grantham
Chief Operating Officer
Mike Althoff
Chief Scientific Officer
John Busbice
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Where The Data Comes From
We do our best to record all VC transactions involving tech companies. All VC database entries reported here are derived from news reports and company announcements. The data comes to us via our partnership with VentureDeal.com, an affiliated venture.
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