Tech Company Financing Transactions

Hoopla Funding Round

Hoopla closed a $8 million Series B funding round on 2/13/2014. Backers included Trinity Ventures, Illuminate Ventures and Safeguard Scientifics.

Transaction Overview

Company Name
Announced On
Transaction Type
Venture Equity
Series B
Proceeds Purpose
Hoopla will use its new funding to expand sales, marketing and product development efforts to meet the rapidly growing demand for its software. The company is hiring aggressively and expects to double its employee base by the end of 2014.

Company Information

Company Status
Private & Independent
Mailing Address
5857 Owens Ave. 300
Carlsbad, CA 92008
Email Address
Motivate your employees, improve your team performance, and increase employee productivity by creating a competitive and engaging enviroment for your employees with Hoopla.
Hoopla LinkedIn Company Profile
Social Media
Hoopla Company Twitter Account
Company News
Hoopla News
Hoopla on Facebook
Hoopla on YouTube

Management Team

Email & Social
Chief Executive Officer
Michael Smalls
  Michael Smalls LinkedIn Profile  Michael Smalls Twitter Account  Michael Smalls News  Michael Smalls on Facebook
Chief Technical Officer
Eric Douglas
  Eric Douglas LinkedIn Profile  Eric Douglas Twitter Account  Eric Douglas News  Eric Douglas on Facebook



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About Database of VC Transactions

Our team works diligently to report on every notable VC transaction. VC investment data records reported here are derived from publicly available VC deal announcements. The data comes to us via our partnership with, an affiliated venture.


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