Tech Company Financing Transactions
Halfdays Funding Round
Halfdays closed a $10 million Series A venture capital round on 10/9/2025. Investors included DSG Consumer Partners and private investors.
Transaction Overview
Company Name
Announced On
10/9/2025
Transaction Type
Venture Equity
Amount
$10,000,000
Round
Series A
Investors
private investors (Taylor Hill)
Proceeds Purpose
The investment will be used to increase its winter and ski collections, as well as trail, active, and everyday performance apparel.
Company Information
Company Status
Private & Independent
Industry
RetailTech
Mailing Address
PO Box 12003
Denver, CO 80212
USA
Denver, CO 80212
USA
Phone
Undisclosed
Website
Email Address
Not Recorded
Overview
After competing in men's ski wear at the 2018 Winter Olympics, co-founder Kiley McKinnon had enough of the "unisex" fits truly meant for men and the unapproachability of the outdoor industry. Frustrated by the lack of gear fit for women's bodies, coupled with "hardcore" outdoor culture, Kiley came together with co-founders Ariana and Karelle to provide women with a better option for ski apparel, and to disrupt the male-dominated outdoor industry. Since launching the brand in 2020, we've expanded into outdoor apparel for the mountain year-round, but ski is where everything started for us. It's why we design technical products that can compete at the highest level of the sport, but can be worn by every level of skier: because everyone (!) deserves to own the mountain.
Profile
Social Media
Company News
Facebook
YouTube
Management Team
Title
Name
Email & Social
Founder
Ariana Ferwerda
Founder
Karelle Golda
Founder
Kiley McKinnon
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