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  • Home > Start a Company > Business Ideas
  • Evaluating Business Ideas
Evaluating Business Ideas

Evaluating Business Ideas

Once you come up with a business idea, you need to know how to assess whether a business idea is worth pursuing. In these articles, we take a look at a number of ways to evaluate a business idea.


new economy failure

Why the New Economy Failed

Reseaching the dot-bomb era? This article gives a dot-com entrepreneur's perspective on why new-economy companies failed.

Examining Your Business Idea

Examining Your Business Idea

Have you had an "ah ha" moment when you came up with a new business idea? This article will share some tips on how to examine if you can turn your business idea into a profitable enterprise.

Is My Business Idea A Good One

Is My Business Idea A Good One?

You've been struck by a terrific business idea. Or so you think. How can you be sure it's got a potential for success?

How To Tell If Your Business Idea Is Any Good

Successful entrepreneur Simon Slade offers his perspective on evaluating business ideas. His five-step business idea evaluation process can be an excellent tool for both new and experienced entrepreneurs.

Does First Mover Advantage Exist?

Does your business have to be founded on a new idea? What if there is already a business out there doing what you want to do? Read about the First Mover Advantage. Find out if it is essential to be the first business to market.

Is Your Great Idea a Stinker?

Some business ideas deserve to die. Before you invest a lot of time and money pursuing a business idea, think it through. Maybe that great business idea you came up with isn't so great after all.

Evaluating Business Ideas

Evaluating Your Idea

You've got what you think is a hot idea for a new business. How do you determine if it's worth chasing after?

How to Evaluate a Business Idea

Wondering how to evaluate a business idea? To me, every business idea can be categorized as being a HomeRun, a Struggle, a Joyride or a TimeWaster.

The Best Customer Research Methods

You can Google and Google and Google trying to find information to validate your business idea, but the most effective means for validating a business idea is speaking directly to the customers.

How to Test Your Business Idea

Save yourself thousands of dollars by first testing and validating your business idea before fully committing to it. Entrepreneurs are eager to push their business ideas as quickly as possible, however conducting the proper short-term due diligence might just be the best insurance policy that you ever take on.

Scoring Your Business Idea

Entrepreneurs by nature are creative tinkerers whose minds often move much faster than their hands. They often come across several business ideas that they think would be successful, but often struggle on trying to settle on the one business that they can commit themselves too. Using a scorecard to help you assess your ideas before committing to one can be a simple tool to help you find 'the one'.

Opportunities Lead to Opportunities if You're in the Entrepreneur Groove

When one opportunity leads to another the fledgling entrepreneur can find his/herself confused about how to maintain focus. Which idea is the best one to follow when you have a veritable swarm of them to consider?

Are 2 Businesses Better than 1?

Often an entrepreneur who has enjoyed success with one business will see the potential of starting up another. But is it always as financially rewarding to do so?

Why Your Mother's Opinion of Your Business is Valueless

Ever since you first brought home that handmade Mother's Day card from kindergarten your mother has cooed like an ecstatic pigeon about everything you've ever made or created. Is she cooing about your business now? More importantly, should you trust her judgment?

Success Is About People Not Ideas

Success is About People, Not Ideas

What is the bottom line with evaluating a business idea or service? The media has a way of placing successful people on a platform that no one else can reach.

Think an Idea Is Too Simple Meet Twitter

Think an Idea Is Too Simple? Meet Twitter

Twitter is a site where you simply enter what you are doing at the moment. Simple enough, but the site has a rabid fan base that is obsessed with the simplicity of the site. Learn how to turn simple into genius.

Things to Do Before You Start Your Start-Up

Many businesses and products can be validated before you sink a dime into product development and start-up costs. Validating your proposed products with your target customers is an effective means to mitigate the risk with your start-up and give you greater confidence as you launch your business.

5 Blunders Entrepreneurs Do That Bust Their Own Businesses

5 Blunders Entrepreneurs Do That Bust Their Own Businesses

Why do small businesses sometimes fail? An atrocious rate of 95 % of start-ups fail within one year. Most often, it is because entrepreneurs do not have a vision for the company. Discussed here are five major reasons.

Reasons for New Product Success or Failure

We all know of products that have been launched, some amidst much festivity, but have since gone on to become terrible market flops. Similarly, there are new products whose launches have been equally festive or quite low-key but whose market success has been nothing less of stellar. Why do new products fail or succeed and what factors are responsible for this?

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