Business Metrics

Metrics can be useful business tools. But to understand their limits, you need to understand the purpose of creating business metrics in the first place.

Metrics play an important role in business planning and evaluation. Here are some of the types of business metrics small business owners use to measure their companies.

Think outside the box when defining the business metrics that you use to monitor the health of a business. Here are a few creative metrics to get the ball rolling.

Not all business metrics are created equal. Some business metrics provide an accurate gauge of your company's condition while others are just plain bad. Here's why . . .

Leaders who excel at tracking company metrics often fail to track individual employee metrics. That's a mistake that can have big consequences for your company's bottom line performance.

You suspect that your metrics aren't telling the whole story, but you're out of ideas. Why not ask your employees for metrics suggestions?

A sales-per-employee metric has the potential to substantially boost profitability. Then again, it could drive your company to the brink of collapse . . .

Client retention rates have legitimate business value. But if you're not careful, your client retention metrics could lead your company down the wrong path. Here are the advantages and concerns of using client retention metrics in your business.

If logistics is a key part of your business, here are some logistics business metrics that you should benchmark, monitor and work to improve.