Funded Tech Companies

True Footage

Headquartered in Dallas, True Footage has funding from Cox Enterprises, Mockingbird Ventures and Pilot Company.

Company Overview

Company Name
True Footage
Company Status
Private & Independent
Industry
Funding Rounds

Contact Information

Mailing Address
17000 Preston Rd 325
Dallas, TX 75248
USA
Phone
Undisclosed
Email Address

Company Background Information

Overview
True Footage is a modern residential appraisal company transforming home valuation nationwide. Since launching in 2021, it has become a leader in appraisal modernization--empowering appraisers and streamlining the process through innovative tools and data-driven solutions. We're committed to removing barriers and creating a seamless valuation experience that elevates appraisers, lenders, and homeowners. We've set a new standard for appraisal excellence--combining deep industry expertise with a commitment to quality and consistency. By combining years of valuation expertise with in-house innovation, we're equipping internal and external appraisers across the country to stay ahead in a rapidly evolving industry.
Profile
True Footage LinkedIn Company Profile
Social Media
True Footage Company Twitter Account
Company News
True Footage News
Facebook
True Footage on Facebook
YouTube
True Footage on YouTube
Last Transaction
4/7/2026

Financing History

Date
Type
Amount
Venture Equity
$40,000,000


Management Team

Title
Name
Email & Social
Chief Executive Officer
John Liss
  John Liss LinkedIn Profile  John Liss Twitter Account  John Liss News  John Liss on Facebook


Company Investors

  • Cox Enterprises
  • Mockingbird Ventures
  • Pilot Company
  • The Kraft Group
  • PAGS
  • Nava Ventures
  • Story Ventures
  • Private Investors (Roger Ferguson)

 

 

 

Browse more funded tech companies:

True Food Kitchen | True Gault

 

Share this article

 


About Our Venture Capital Database

This tech company profile is powered by VentureDeal.com, a leading provider of venture capital transaction data.

 


Additional Resources for Entrepreneurs

Lists of Venture Capital and Private Equity Firms

Franchise Opportunities

Contributors

Business Glossary