Starting a Business Via Network Marketing
Get Ready to Work
Written by Chukwuma Asala for Gaebler Ventures
What does it take to build a successful Network Marketing Business? Network Marketing businesses present a simple way to start a business of your own but do not misconstrue simplicity for ease.
Building a network marketing business is probably the toughest endeavor you will ever embark on, if you choose to. Here are some reasons why:
Requires more work than is initially perceived
Most of the work in a network marketing business is draining because a lot of the businesses in network marketing are sales intensive. Many network marketing businesses will present themselves as not very sales-focused but believe me when I say you will become a master at sales if you are to build any organization within a network marketing business. A lot of your time will be spent sharing the business opportunity with the compensation plan to prospects. Like all sales businesses the person who shares the most businesses presentations wins. In order to really maximize your profitability in a network marketing business you will have to commit to studying your business and showing the presentations to as many people as possible after your day job is over. The second you really get serious, expect to invest at least four hours a night at least five nights a week. If you treat it like a hobby it will pay you like a hobby. Remember you make a living by working nine to five but make a life based on what you do five to nine.
The mental change takes time
The tougher change to bring about is the mental change. This is a process and not something that simply happens just because you decide that is what you want. A network marketing business works just the way a conventional business does except for one very important thing: you don't have a traditional business. You have no employees, no real overhead, no brick and mortar store to show people, but you still have to treat your physically non-existent business as a legitimate business in order for it to start to thrive. The learning curve to develop this type of mindset is usually very tough, especially for people who have had no experience in family business at all. Making that mental switch requires a lot of reading of success-principle books and associating with people in the industry who have had success. Their methods will seem strange to you, and they are very strange to people who have never been in business for themselves. But after consistently associating and attending seminars and conferences your mindset will slowly start to change. Don't expect it to happen overnight, because it won't.
Chukwuma Asala is an international student from Nigeria who is studying to earn an MBA from the State University of New York in Albany. He has analyzed more than 20 industry case studies throughout his education thus far, and hopes to bring some of his business knowledge to Gaebler.com.
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