November 23, 2020 is a daily online magazine covering small business news. We help entrepreneurs transform ideas and innovations into greatness.

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Google Development Tools


Google App Engine

The Google App Engine lets you build and host web applications on Google's infrastructure. It's a great business tool and the beautiful thing about the Google App Engine is that you can get started for free.

Web development is becoming an increasingly important part of successful small businesses.

Rapidly growing companies rely on solutions that create web-based applications in a development environment that is stable, familiar and cost-effective.

Another important concern in business web application development is speed. Small companies experiencing fast growth find it difficult to meet the hardware requirements that are necessary for a fast-paced development schedule. A centralized and expandable web app development platform would give small businesses the ability to meet the kinds of development challenges that are routinely tackled by large corporations.

The Google App Engine offers just such a platform. With the Google App Engine, your company gains the ability to build web applications using the same scalable development system that is used for Google applications. Google describes App Engine applications as easy to build, easy to maintain and easy to scale according to traffic and data storage needs – a perfect fit for small businesses on-the-move.

If developing web applications is a vital part of your business strategy, it's hard to beat Google App Engine. Here are a few of the benefits and features you'll get from this powerful development resource.

  • Simple startup. The App Engine platform is a familiar venue for creating and storing web applications. All developers have to do is write code, test it on their machines and upload it to Google via a mouse click or command line. Google handles hosting, scaling and maintenance so you don't have to.
  • Automated scalability. Google App Engine automatically scales your web applications to meet your use requirements – regardless of the number of users or data storage needs. Unlike other development platforms, developers simply create the code and let Google scale it to the appropriate level.
  • Google infrastructure. Don't underestimate the value of Google infrastructure. Google is known for its highly reliable and stable platform. Google App Engine gives businesses access to the performance features of Google infrastructure so they can design of their own, customized web apps.
  • Cost effectiveness. Google App Engine lets developers and businesses get started for free (up to 1 GB storage and 5 million page views/month). When it's time to pay for additional resources, you'll only pay for the resources you actually use.

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