Freelance Writing Business
How to Apply For Blogging Jobs Part 2
Written by Charles Mburugu for Gaebler Ventures
Many blogging jobs are advertised daily. Advertisers receive many applications for such positions, some with amazing quality. However, many individuals miss such opportunities because of poor application skills. How can one apply effectively for a blogging job?
There are greater numbers of people searching for blog jobs than there are jobs available.
If you are a blogger searching for work, you should consider carefully how you apply for blogging jobs. The following are tips to consider.
Express knowledge of blogging
Different jobs in demand different levels of experience in various fields, but it helps to show that you understand the medium. If you have a blog, you can do this by giving the link to your blog. Ensure that your prospective employer finds the blog working, updated and professional. Show how you've built your blog over time. If you don't own a blog yet, it is highly advisable to start one. Many blog employers are seeking for individuals with some experience in blogging and a personal one that shows an example of how you are able to maintain a blog in the long term.
Display knowledge of the topic
This is very important in most instances. People don't generally contract or employ people to write a blog for them on topics they have no passion for or knowledge in. Demonstrate that you have a good understanding of the topic by discussing a little about it and how you'd handle the blog are an excellent place to do this.
Don't apply for every job
There are bloggers who are serial applicants for blog jobs. Regardless of the topic they apply for it, even when they have little understanding of the topic. While it can be frustrating to see job advertised that don't suit you, it does not help your reputation if you go ahead and apply for them.
Show that you are willing to go the extra mile
While previously blog networks were just looking for writers, nowadays they are looking for individuals who can go beyond adding content and are able to develop a blog in other ways. If you have skills in other areas besides writing, demonstrate this. It could be blog marketing and promotion, it might be SEO, building community on a blog or blog design. The more skills you bring on board, the more likely you are to go beyond the initial filtering stage.
The fact is that there is an oversupply of bloggers as compared to blog jobs. When sending your application, assume it will be one among many others. This means you have to consider how you are going to stand out. This can be done through all the above suggestions, but also consider how you can do much more to get the attention of the prospective employer. Don't be cheesy or gimmicky, but be entrepreneurial and creative and you may just get an edge.
Charles Mburugu writes for us from his home in Nairobi. He has a graduate degree in Business Management from Kenya Institute of Management. He is interested in writing about branding, CSR and intellectual property.
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