October 27, 2020  
 
Gaebler.com is a daily online magazine covering small business news. We help entrepreneurs transform ideas and innovations into greatness.

Resources for Entrepreneurs

 

Marketing Tips

 

Marketing a Baptist Church

Small and medium size Baptist churches can compete and even outperform larger competitors. All it takes is the right marketing plan.

Still looking for a way to effectively market your Baptist church? Unfortunately, there is a fine line between capturing buyers' attention and blending into the background.

By leveraging today's best marketing techniques, any Baptist church can achieve greater marketing dominance through strategic marketing and robust value messaging

Bundling

Messaging matters - but only to the degree that it communicates value to cost-conscious consumers. Businesses that bundle products tap into the market's psyche by creating the perception (real or imagined) of cost-savings. Most Baptist churches have the ability to bundle multiple products and services into a single offering that customers find appealing. Often, bundling is used to offload excess inventory or to pair a low profit product with one that has a higher markup.

Why Branding Matters

Branding isn't just a marketing buzzword. It's a core concept for businesses trying to entrench themselves in consumer consciousness. Any and every Baptist church has brand characteristics. Some brands struggle to achieve recognition with consumers while others seem to be quickly embraced by the marketplace. Although the competition for market visibility may be fierce, a branding initiative can quickly scale your promotional footprint to compete with anyone in your geographic or demographic market sector.

Email Campaigns

Email campaigns make use of the fact that most consumers and businesses receive information electronically. More than 50% of all email users check their inbox six or more times a day. So if you can deliver messaging to your customers' inboxes, the likelihood it will be seen and read by a large percentage of recipients is extremely high. For the majority of Baptist churches, the real challenge is compiling a substantive quantity of qualified email addresses. Premium mailing list providers can mitigate the cost and hassle of in-house list generation. More importantly, providers typically give business owner an assurance that their lists are accurate and up-to-date.

More Articles on Marketing

Based on your interests, we think you may find these additional resources to be of interest.

Selling a Baptist Church

Phone Book Ads


Conversation Board

Still have questions about marketing a Baptist church? Excellent! We always welcome feedback and we'll do our best to respond to inquiries about how you can improve your company's marketing.


Questions, Comments, Tips, and Advice  Code Image - Please contact webmaster if you have problems seeing this image code
Problem Viewing Image
Load New Code

Ready to Start Your Own Baptist Church?

For tips on how to start a Baptist church, these resources provide helpful advice:

Opening a Baptist Church

Do You Offer Products or Services to Baptist Churches?

If you consider Baptist churches to be sales prospects, this isn't the ideal place for you on our site. Try these instead:

Selling to Baptist Churches

Mailing Lists for Baptist Churches

More Guides on How to Market a Company

If you are looking for marketing advice for a different kind of business, please browse our directory of marketing guides below.

Browse more marketing resource guides:

 

 

 

 

Additional Resources for Entrepreneurs

Lists of Venture Capital and Private Equity Firms

Franchise Opportunities

Contributors

Business Glossary