August 11, 2020 is a daily online magazine covering small business news. We help entrepreneurs transform ideas and innovations into greatness.

Small Business News for Entrepreneurs


Small Business Startup News


Small Business Owners Maintain A Positive Outlook, Study Says

Written by Ken Gaebler
Published: 4/27/2010

A new study reveals that small businesses owners are remaining optimistic despite tough times.

Though they continue to face financial challenges, a new survey reveals that small business owners are resilient and optimistic about the future.

Entrepreneur Business Startup

According to the study, which was commissioned by Pitney Bowes and conducted by International Communications Research, about half (52 percent) of small business owners would describe the economic status of their business as worse than it was one year ago. Despite this, 73 percent said they had a positive outlook on the future of their business.

The good news for entrepreneurs has been their resiliency. The survey revealed that if small business owners were ultimately forced to shut down, more than one-quarter (28 percent) would start a new business and about one-third (34 percent) would start a new career.

Christine Martin, senior director of customer marketing and strategy for Pitney Bowes, said the survey "revealed the agility of small businesses to adapt in today's economy to stay in business for the long haul."

Studies on the attitudes of small business owners released this month have seen varied results. A survey from the National Federation of Independent Businesses found that small business owners were pessimistic during March, while another study from Constant Contact showed that nearly 80 percent of small businesses had a confident to neutral outlook.

Have Friends Who Might Like This Article?

Tweet via @gaeblerdotcom Share this on Twitter

Let them know on LinkedIn

Ready to Learn More? We Think You Might Like These Articles:


About Our Small Business News journalists write new news articles for entrepreneurs five days a week. Our small business news articles review trends in entrepreneurship, analyze the impact of new government policies, present relevant entrepreneurial research findings, and cover many other topics of interest to small business owners.



Additional Resources for Entrepreneurs

Help for Native American Entrepreneurs

Resources for Gay Entrepreneurs

Businesses for Sale

Online Entrepreneur Tools


Lists of Small Business Incubators

Lists of Angel Investors