PR Clipping Services

How effective was your last PR campaign? If you aren't using media monitoring services, you probably can't answer that question with confidence. We've got the essentials every PR conscious business leader needs to know about this valuable PR measurement tool.

If you're serious about PR, you've got to have a way to keep track of press clippings. There are more than enough press clipping services out there, but which ones are the best -- and more importantly, which ones are the best for your business?

Looking for a high-quality press clipping service? You're not alone. But to find what you're looking for, you'll need more than good intentions--you'll need to know the key attributes of a good press clipping service.

Looking for free media clipping services? Tracking PR placements doesn't have to be an expensive proposition. Free tools like Google Alerts notify you whenever your company is mentioned in the news.

Your company CEO was on CNBC last night and now he wants you to track down a copy of the segment. You need a video clipping service, but you don't know how to find one. Here's some information on video clipping services to help you get started.