April 10, 2020  
  Entrepreneurial Resources - Advice for Wisconsin Entrepreneurs  
  Brillion, Wisconsin Resources for Entrepreneurs  
Gaebler.com is a daily online magazine covering small business news. We help entrepreneurs transform ideas and innovations into greatness.

Start a Business in Brillion, Wisconsin

Are you starting a business in Brillion, Wisconsin? This article discusses the most important things to consider when opening a business in Brillion.

Are You Ready for Entrepreneurship?

Being an entrepreneur is difficult, much harder than working as an employee. Are you certain you are ready to take on this challenge?

Because entrepreneurship is not for everyone, we recommend you do the following to help you assess whether you should move forward with starting a business:

  • Talk to other entrepreneurs in Brillion. Listen closely to their experiences and see if you think you too can be successful.
  • We recommend reading Why Small Businesses Fail. For aspiring new entrepreneurs, it's a must read article.
  • Get feedback from somebody whom you trust. Ask them directly: Do I have what it takes to be an entrepreneur? Listen carefully to their answer, as they presumably know your strengths and weaknesses.

Brillion, Wisconsin Demographic Information

Brillion has an active business community that includes small businesses, mid-sized businesses and large businesses.

To give you a better feel for Brillion demographics for small businesses, we have tabulated the small business sizes, based on number of employees, for business in Brillion.

Business Size# of
1-4 Employees 183
5-9 Employees 63
10-19 Employees 54
20-49 Employees 33
50-99 Employees 3
100-249 Employees 6
250-499 Employees 3
500-999 Employees 6
1000+ Employees 0
All Brillion Businesses 351

As a new Brillion entrepreneur, you may also be interested in the table below. It shows how many businesses there are in Brillion for each business category. By looking at this chart, you can get a general sense for how much competition there is in the business niche that you are pursuing.

Business Type # of
Animal (except Poultry) Slaughtering 1
Automotive Parts and Accessories Stores 2
Beauty Salons 3
Car Washes 1
Child Day Care Services 2
Commercial Screen Printing 1
Computer Systems Design Services 1
Credit Unions 1
Direct Mail Advertising 1
Document Preparation Services 1
Drinking Places (Alcoholic Beverages) 3
Electrical Contractors 1
Farm Supplies Merchant Wholesalers 1
Finish Carpentry Contractors 1
Floor Covering Stores 1
Florists 1
Full-Service Restaurants 4
Funeral Homes and Funeral Services 1
Furniture Stores 1
General Automotive Repair 2
Gift, Novelty, and Souvenir Stores 1
Golf Courses and Country Clubs 1
Greeting Card Publishers 1
Hardware Merchant Wholesalers 3
Hardware Stores 1
Home Health Care Services 1
Insurance Agencies and Brokerages 7
Iron Foundries 1
Landscaping Services 2
Machine Shops 2
Meat Processed from Carcasses 1
New Car Dealers 2
Offices of Certified Public Accountants 1
Offices of Chiropractors 2
Offices of Dentists 2
Offices of Other Holding Companies 1
Painting and Wall Covering Contractors 4
Pharmacies and Drug Stores 1
Photography Studios, Portrait 1
Ready-Mix Concrete Manufacturing 1
Savings Institutions 1
School and Employee Bus Transportation 1
Siding Contractors 1
Site Preparation Contractors 1
Temporary Help Services 1
Title Abstract and Settlement Offices 1
Travel Agencies 1
Used Car Dealers 1
Vending Machine Operators 1
Wholesale Trade Agents and Brokers 1
Wired Telecommunications Carriers 1
Wood Container and Pallet Manufacturing 1

Should You Franchise?

As you drive around Brillion, it's apparent that franchising has become a very popular way to start a business. But is franchising the right option for you?

Our recommendation is that you evaluate the possibility of your buying a franchise opportunity. We have many articles on franchises, such as Why Franchises Fail. Get a thorough education on franchising by browsing all of our Articles on Franchising.

A comprehensive list of franchisors is available via our List of Franchise Opportunities.

Sample franchise opportunities include AmeriSpec Home Inspection and Coyote Canyon. Alternatively, you can browse franchise categories, such as Home Inspection Franchises and Print and Sign Franchises.

Note on Brillion Franchise Opportunities: To find out if a franchise you are interested in is available in Brillion, you will need to get in direct contact with the franchisor.

Naming the Company

Making the right decision when choosing a company name is very important. There are many decisions you'll make now that you can change later, but changing a company name years down the road is not very easy. So, choose a good company name at the outset.

We strongly advocate that you make sure the ".com" domain name is available for your company name. Every business needs a strong Web presence these days, and having a non ".com" domain means somebody else may outrank you in the search results for your own company name.

For other considerations regarding naming a company, we recommend this article: Branding Advice.

As a final piece of advice, remember that because you are planning on starting a business in Brillion, it's critical that you ensure that no other Wisconsin company is using the business name you want to use.

Don't Skip the Business Plan

A business plan is essential in maximizing the prospects of your new company. Simply put, your business plan is your game plan for how you hope to grow your business. Failure to write a business plan is a recipe for disaster.

If writing a business plan is on your to-do list, be sure to read Business Plan Contests. You should also take advantage of face-to-face free consulting available from your local SCORE chapter in Wisconsin.

Getting Money to Start a Business

Getting your Brillion business the capital it needs to succeed is a difficult chore. To obtain business financing, you will need to hear a lot of rejections before you finally find a funding solution that works for you.

Take advantage of our many articles on securing funding, such as Getting a Small Business Loan.

For Brillion entrepreneurs with great ambition but a shortage of investment capital, check out our List of Wisconsin Angel Investors and our List of Wisconsin Venture Capital Firms.

The Art of Selling

Do you know how to sell? In order to attract customers to your new Brillion business, you need to focus on sales.

Why should customers buy from you instead of buying from competitors? The good news is we can help you to make selling a big competitve advantage for your new firm.

The Art of Customer Referrals offers some helpful tips on how to sell. It's one of several good articles on our site regarding Entrepreneurial Selling.

Never Give Up

As an entrepreneur in Brillion, you won't be working for the boss anymore. You are the boss.

If you choose the right business and love what you do, you will greatly increase your odds of success.

This site is all about helping entrepreneurs in Brillion and elsewhere to achieve real success. We believe entrepreneurship is an amazing engine for job creation in Brillion, neighborhood development and overall economic health.

More Entrepreneurial Resources for Starting a Business in Brillion, Wisconsin

Here are more links that we believe will help you be successful in starting a business in Brillion.



Additional Resources for Entrepreneurs

Buying a Business

Writing a Business Plan

Raising Money


Small Business Marketing

Advertising Advice

Public Relations -

Customer Service Tips

Entrepreneurial Selling

Workplace Safety